Business. Money. Your next move.

Think Like an Entrepreneur

See possibilities, question assumptions, and make thoughtful decisions when the path is uncertain. Explore the mindset behind entrepreneurship: recognizing opportunities, learning from setbacks, and building the confidence to take a considered next step.

Entrepreneur reflecting on ideas at an oak desk in soft morning light
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  • $100M Offers: How To Make Offers So Good People Feel Stupid Saying No

    $100M Offers: How To Make Offers So Good People Feel Stupid Saying No

    $31.99
    $31.99

    Discover This Book in 30 Seconds

    Read the video transcript

    Great product, but customers still hesitate? Your offer could be the missing piece. In One Hundred Million Dollar Offers, Alex Hormozi shows you how to build value beyond a lower price. Discover what customers really want. Make the outcome feel achievable, with less waiting and less effort. Then explore pricing, meaningful bonuses, and guarantees that address hesitation. Ready to rethink what you sell? Open the book, and start shaping an offer worth noticing.

  • Shoe Dog: A Memoir by the Creator of Nike

    Shoe Dog: A Memoir by the Creator of Nike

    $20.00
    $20.00
  • The Almanack of Naval Ravikant: A Guide to Wealth and Happiness

    The Almanack of Naval Ravikant: A Guide to Wealth and Happiness

    $32.00
    $32.00
  • The Mom Test: How to Talk to Customers & Learn If Your Business Is a Good Idea When Everyone Is Lying to You

    The Mom Test: How to Talk to Customers & Learn If Your Business Is a Good Idea When Everyone Is Lying to You

    $19.99
    $19.99

    Discover This Book in 30 Seconds

    Read the video transcript

    Everyone loves your idea. But would anyone actually buy it? The Mom Test by Rob Fitzpatrick helps you uncover what polite praise can hide. Learn to ask about real experiences, listen for painful problems, and separate useful evidence from compliments. Instead of pitching, explore what customers already do, and what they have tried. Turn friendly conversations into clearer decisions before you build. Your next great idea deserves better questions. Discover The Mom Test.

  • Testing Business Ideas: A Field Guide for Rapid Experimentation

    Testing Business Ideas: A Field Guide for Rapid Experimentation

    $37.00
    $37.00
  • Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers

    Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers

    $37.00
    $37.00

    Discover This Book in 30 Seconds

    Read the video transcript

    A promising idea is only the beginning. Who are your customers? What value will you offer them? How will your business earn money, and what will it cost to deliver? Business Model Generation brings these questions together in a visual framework. Map your assumptions, compare alternatives, and see how the pieces connect. Explore a clearer way to think about your next business.

  • Value Proposition Design: How to Create Products and Services Customers Want

    Value Proposition Design: How to Create Products and Services Customers Want

    $37.00
    $37.00
  • The Hard Thing About Hard Things: Building a Business When There Are No Easy Answers

    The Hard Thing About Hard Things: Building a Business When There Are No Easy Answers

    $32.50
    $32.50
  • Zero to One: Notes on Startups, or How to Build the Future

    Zero to One: Notes on Startups, or How to Build the Future

    $31.00
    $31.00
  • Million Dollar Weekend: The Surprisingly Simple Way to Launch a 7-Figure Business in 48 Hours

    Million Dollar Weekend: The Surprisingly Simple Way to Launch a 7-Figure Business in 48 Hours

    $30.00
    $30.00
  • The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses

    The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses

    $32.00
    $32.00
  • Mindset: The New Psychology of Success

    Mindset: The New Psychology of Success

    $20.00
    $20.00
  • Start with Why: How Great Leaders Inspire Everyone to Take Action

    Start with Why: How Great Leaders Inspire Everyone to Take Action

    $21.00
    $21.00
  • The Personal MBA — 10th Anniversary Edition

    The Personal MBA — 10th Anniversary Edition

    $20.00
    $20.00
  • The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do about It

    The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do about It

    $29.99
    $29.99
  • Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant (Revised)

    Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant (Revised)

    $32.00
    $32.00
  • Rework

    Rework

    $32.00
    $32.00
  • Originals: How Non-Conformists Move the World

    Originals: How Non-Conformists Move the World

    $21.00
    $21.00