$100M Offers: How To Make Offers So Good People Feel Stupid Saying No

$31.99

4.54 / 5

Across editions · Indexed source checked September 14, 2026

What You’ll Learn

Understand Your Customer’s Desired Outcome
Shape a More Compelling Offer
Connect Pricing to Perceived Value

A first business needs an offer customers can understand and value. Alex Hormozi explores how to shape the promise, presentation, and pricing of an offer so that its benefits are clear. For a first-time founder, this book is useful when turning a skill or product into something specific to sell: consider the customer's desired outcome, the obstacles they face, and how your service can credibly address them. Use the ideas to improve your offer and test it with real customers; the title is not a promise of business results.

Author: Alex Hormozi
Publisher: Acquisition.com
Format: Paperback
Publication date: July 13, 2021
ISBN-13: 9781737475743
ISBN-10: 173747574X
Pages: 166
Book weight: 0.88 lb
Dimensions: 0.35 × 11 × 8.5 inches