{"product_id":"company-of-one-why-staying-small-is-the-next-big-thing-for-business","title":"Company of One: Why Staying Small Is the Next Big Thing for Business","description":"\u003cdiv style=\"padding:16px 18px;margin:0 0 22px;border:1px solid #e8dcc8;border-radius:12px;background:#fff9ef;\"\u003e\n\u003cp style=\"margin:0 0 7px;line-height:1.5;\"\u003e\u003cspan aria-hidden=\"true\" style=\"position:relative;display:inline-block;white-space:nowrap;font-size:23px;line-height:1;letter-spacing:2px;color:#d9d0c2;\"\u003e\u003cspan\u003e★★★★★\u003c\/span\u003e\u003cspan style=\"position:absolute;left:0;top:0;width:78.2%;overflow:hidden;white-space:nowrap;color:#e88719;\"\u003e★★★★★\u003c\/span\u003e\u003c\/span\u003e \u003cstrong\u003e3.91 \/ 5\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp style=\"margin:0 0 5px;font-size:14px;\"\u003e\u003ca href=\"https:\/\/www.goodreads.com\/book\/show\/40607493-company-of-one\" target=\"_blank\" rel=\"noopener\"\u003e6,254 reader ratings on Goodreads\u003c\/a\u003e\u003c\/p\u003e\n\u003cp style=\"margin:0 0 12px;font-size:12px;color:#655e52;\"\u003eAcross editions · Indexed source checked September 14, 2026\u003c\/p\u003e\n\u003c\/div\u003e\u003cdiv aria-label=\"What You’ll Learn\" style=\"margin:0 0 24px;padding:18px 20px;border:1px solid #dce2d7;border-radius:12px;background:#f1f4ed;color:#294435;\"\u003e\n\u003ch3 style=\"margin:0 0 14px;font-size:18px;line-height:1.4;color:#294435;\"\u003eWhat You’ll Learn\u003c\/h3\u003e\n\u003cul style=\"list-style:none;padding:0;margin:0;display:flex;flex-direction:column;gap:14px;\"\u003e\n\u003cli style=\"display:flex;align-items:center;gap:12px;margin:0;padding:0;\"\u003e\n\u003csvg aria-hidden=\"true\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"#365640\" stroke-width=\"1.6\" stroke-linecap=\"round\" stroke-linejoin=\"round\" style=\"flex:0 0 24px;\"\u003e\u003ccircle cx=\"10\" cy=\"10\" r=\"6\"\u003e\u003c\/circle\u003e\u003cpath d=\"m15 15 6 6M7 10l2 2 4-4\"\u003e\u003c\/path\u003e\u003c\/svg\u003e\u003cspan style=\"font-size:14px;font-weight:600;line-height:1.5;\"\u003eDefine What Enough Looks Like\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli style=\"display:flex;align-items:center;gap:12px;margin:0;padding:0;\"\u003e\n\u003csvg aria-hidden=\"true\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"#365640\" stroke-width=\"1.6\" stroke-linecap=\"round\" stroke-linejoin=\"round\" style=\"flex:0 0 24px;\"\u003e\u003crect x=\"3\" y=\"3\" width=\"18\" height=\"18\" rx=\"2\"\u003e\u003c\/rect\u003e\u003cpath d=\"M3 9h18M9 9v12M14 13h3M14 17h3\"\u003e\u003c\/path\u003e\u003c\/svg\u003e\u003cspan style=\"font-size:14px;font-weight:600;line-height:1.5;\"\u003eBuild a Sustainable Small Business\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli style=\"display:flex;align-items:center;gap:12px;margin:0;padding:0;\"\u003e\n\u003csvg aria-hidden=\"true\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"#365640\" stroke-width=\"1.6\" stroke-linecap=\"round\" stroke-linejoin=\"round\" style=\"flex:0 0 24px;\"\u003e\u003ccircle cx=\"9\" cy=\"8\" r=\"3\"\u003e\u003c\/circle\u003e\u003cpath d=\"M3 21v-3a6 6 0 0 1 12 0v3M16 5a3 3 0 0 1 0 6M18 15a5 5 0 0 1 3 5\"\u003e\u003c\/path\u003e\u003c\/svg\u003e\u003cspan style=\"font-size:14px;font-weight:600;line-height:1.5;\"\u003eDeepen Customer Relationships\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\u003cp\u003eA successful first business does not have to become a large organization. Paul Jarvis explores the case for staying deliberately small, serving customers well, and deciding what enough means for you. This book is particularly relevant to independent founders and service businesses: it helps you consider sustainable income, manageable commitments, and a business model that supports the life you want to build.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eAuthor: Paul Jarvis\u003c\/li\u003e\n\u003cli\u003ePublisher: Mariner Books\u003c\/li\u003e\n\u003cli\u003eFormat: Paperback\u003c\/li\u003e\n\u003cli\u003ePublication date: January 14, 2020\u003c\/li\u003e\n\u003cli\u003eISBN-13: 9780358213253\u003c\/li\u003e\n\u003cli\u003eISBN-10: 0358213258\u003c\/li\u003e\n\u003cli\u003ePages: 272\u003c\/li\u003e\n\u003cli\u003eBook weight: 0.45 lb\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Mariner Books","offers":[{"title":"Paperback","offer_id":43831253860419,"sku":"9780358213253","price":18.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0645\/5423\/8019\/files\/9780358213253-ingram-cover.jpg?v=1789413261","url":"https:\/\/chapterbay.com\/products\/company-of-one-why-staying-small-is-the-next-big-thing-for-business","provider":"ChapterBay","version":"1.0","type":"link"}